Matthew Levinson

Redundant stacks

Published on 29/08/10
by matt

I’m blown away by this.

I walked home today and passed a guy delivering huge stacks of white and yellow pages directories to apartment buildings all the way along my street. It increasingly seems like a huge waste of paper and distribution – I’m sure there are demographic groups who still find use for these tomes, but every year they seem more and more redundant.

Time for an opt-in process?

That's it. What Next?

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